What is the bounce rate in SEO? how to reduce it?

What is the bounce rate in SEO? how to reduce it?

You know what bounce rate in SEO is and how to reduce it are. If not, then you don’t need to be frustrated about it. We will discuss it today.

   If you have your blog or website, you will have a lot of information about your bounce rate. If you always check the blog’s global ranking, Indian ranking, and the number of pages per visitor in Alexa, you should also check the bounce rate.

   However, bloggers will feel uncomfortable when the bounce rate on your site is above average. This led to a decrease in the authority and level of her blog.

   Since the bounce rate of any website is high, it is not suitable for site users. If your website also belongs to the same category, then that’s bad news for your website.

   If your blog or website is new, the bounce rate is more popular. However, if it is old, it is your fault for the bounce rate O to be higher.

   But there’s no reason to be frustrated because after reading my article today, your website’s bounce rate will decrease.

   I mean, today we’re going to have some information about it, which will make it easier for you to understand, and at the same time, you should read the entire article, because, in the end, I’m going to give you some of these tips today.

   So what’s the delay in doing well? Let’s? Let’s start to understand the bounce rate in SEO.

   If you are trying to improve your blog or website’s search performance, but that hasn’t happened, the secret hidden in it is to reduce your bounce rate in the first place. But there are some errors in doing this, and there is a problem with your plan. We will discuss the problem more.


   So what’s the bounce rate? When a visitor visits your website, visits a page representing the login page, and then returns to that page, the bounce rate is called the bounce rate.

   But the bounce rate means that this is the percentage of your visitors that visit your page and return without clicking on other pages.

   This means that your visitors can navigate back and forth instantly without opening any other pages or reading your articles. However, if this happens, it turns out that the posts on your website are not that interesting or that you haven’t invested much value in them.

   Plus, its design isn’t very distinctive, and the title isn’t beautiful. If the bounce rate is high, you need to understand that your website visitors are decreasing. If the number of visitors decreases, your ranking will decrease, and your bottom line earnings will also decrease.

   So, with an example, I’ll explain very well what a bounce rate is.

   If there is a website or blog, the bounce rate is 45%. This means that 45% of website visitors will open the page and come back immediately.

   They may not find something worth learning. There could be many reasons, and we will learn more about this. Now, tell us that bounce rate is better than having a website.

   What should be the bounce rate

   By now, you should have considered the bounce rate in SEO. Here, I’ll tell you how good your website’s bounce rate is, how much it will do, and how unhelpful it is for your site.

   To understand it accurately, I divided it into four parts.

  •    1 to 10%
  •    10% to 40%
  •    40% to 70%
  •     More than 70%

   If the bounce rate of a blog is in the range of 1% to 10%, it will be included in the list of successful sites in the world. Then, if you go from 10% to 40%, that’s not bad.

   And in third place with 40% to 70%, most websites rely on this. This is not very good, but the work is worth doing. If we talk about all sites, they account for 75% to 80% of the total number of sites.

   After all, sites with a bounce rate of over 70% aren’t good at all, and they have to do a lot of work on their website. Now know which errors lead to a higher bounce rate.

   If you want to know whether all websites have the same bounce rate, the answer is no. The bounce rate varies for different types of websites. Here I provide some information about his numbers as follows:

  •     Websites with Content -40-60%
  •     Lead generation site -30-50%
  •     Code -70-98%
  •     Retail business location -20-40%
  •     Sites providing services -10% to 30%
  •     Landing page -70-90%

   What errors cause a higher bounce rate for a website or blog

   These are some of the mistakes bloggers usually make, and you should pay attention to them.

  •    The website takes longer to load.
  •    It has a single-page website.
  •    Poor quality content.
  •    Internal link visitors must love it.
  •    For wrong traffic arrangement.
  •    Because of the lack of quality and the content that users like.
  •    Your website design is useless.
  •    There was a problem with the coordination.
  •    Your content title must be private.

   How to reduce bounce rate in SEO?

   Now we will tell you how you can reduce your bounce rate in SEO . 

   1. The website design and appearance should be good

   Look, my friend, you like what you see, and then you’re drawn. Likewise, if your website and blog look good, visitors will automatically visit your website, and they will also want to read the content.

   When you design a blog, it is essential to know color combinations. You must understand which colorful website your visitors will love.


   Choose the correct font color and text size. For example, if you make the entire text font red, the reader will be able to kiss the text and keep the text size correct so that the visitor does not face any problems when reading.


   Because there is a saying that the customer is God, and to grieve God means to be surprised. If you provide a lot of animation on your site, it won’t look extraordinary. Make website design simple and easy to read.

   2. Pay attention to when the page loads

   Suppose your website has a long page load time. This means that before visiting the blog, be mindful of your visitors. If you are a blogger, you can do the job, which is also essential for SEO.

   If the page loads your website

  •    Less than one second is ideal.
  •    The average time over Malta is 1 second to 3 seconds
  •    3 seconds to 7 seconds on average
  •    More than seven means – inferior

   If you want to satisfy your visitors, make it “perfect” or “above average.” Use restricted images and small-size images on the page, which reduces page load time.

   3. The quality of content writing

   If your website has high-quality content, your site branding will be beneficial, and you will understand the meaning of branding. If you pay more attention to the brand and the site’s valuable content, it will take some time, but the goal will be met soon.

   If your content is of low quality, visitors will automatically return from your website because many websites will provide better content than your website content.


   Just as you write content without providing the correct information, you are writing what you think. This will reduce your site’s ranking, so please write the right content.


   If you provide wrong information on the website, users indicate that visitors will make wrong decisions based on it, which will lead to erroneous results. Remember this thing, keep the content size from 500 to 1000 words and use simple language so that you can quickly understand what the “visitor” is writing, and there will be more and more “trust” on the site. Friends, if you provide high-quality content, will take some time, but the visitors will turn out very good, and the bounce rate of the site will also decrease slightly.

   4. Enter an appropriate address for your visitor

   A person feels sorry for things on the outside and things on the inside. Bloggers often make this mistake and use clickbait headlines, which is simply a mistake.

   Therefore, if we link the same to the blog, something will happen if you give the correct address according to your wishes, but the visitor does not understand it.

   Some other topics are also written in the given title. This will reduce visitor confidence at the top of your site. What I mean is that the title of your post must be understandable. As if I were giving an example.


   If a visitor comes to your site and reads an article, he comes back after reading the title of another article.

   So what will happen to you? You will know that the bounce rate on your site will be higher. Keep the content as up-to-date as possible. This way, you can get the correct information, and the visitor should be by your side. Due to the excellent content, the ranking in Google will be fast as well.

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   5. Focus on formatting content

   Trying to write is very simple. If you were writing here and there, that means your page or your post; if you didn’t do some formatting, what would your site visitors feel?

   When editing a post, please confirm a little bit of the tag you want to include. And pay little attention to paragraph formatting. Don’t write long, sweeping paragraphs, so if you read a visitor, you won’t be bored with it.

   Bold words should be bold, adding to the attention of visitors. Plus, everyone loves to read curated content.

   6. Focus on internal links

   If you don’t put the correct internal links in the middle of the post, the bounce rate will increase. This is because your readers will usually read your content for a while, after which they will be closed.

   Moreover, if you enter a related internal link, they will also want to read the content. For example, enter internal links related to your post and provide internal links that visitors think are necessary to read.

   It depends on where your content is placed on your website and which internal link is positioned correctly. These techniques will also help reduce the bounce rate.

   7. The internal link should be opened on another page.

   If you put internal links on your website, you should pay attention to it. When a visitor clicks on the internal link for your post, they should open a new page.

   Therefore, the article that the visitor is reading should also open in one tab and open it in the other tab. This will also reduce your bounce rate.

   8. Mobile friendly blog

   As we all know, there are most mobile users out there today. Therefore, we must pay more attention to make our blog mobile-friendly.

   The more mobile-friendly your blog is, the more visitors will like your blog. In my opinion, 50% of visitors are mobile users. Therefore, please use the mobile-friendly form for your website.

final thoughts 

    today’s info is crucial. If you want to do something new in the blogging world and want to make progress, I hope this article helpful to you.

   By now, you must have understood what a bounce rate (what is a bounce rate in SEO) is and how to reduce your bounce rate. I was hoping you could take all of the methods I gave above and keep blogging. Don’t worry; if you still have any questions to ask, please write them down in the comment box below.

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